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New Products

Ben & Jerry’s Launches Chocolatey Orange Chunk in the UK, Expanding Premium Ice Cream Range

August 4, 2025

Ben & Jerry’s Launches Chocolatey Orange Chunk in the UK, Expanding Premium Ice Cream Range

Ben & Jerry’s has introduced its latest flavour – Chocolatey Orange Chunk – set to arrive in UK freezers this August.

General Mills launches Wednesday Addams-themed Betty Crocker products ahead of Netflix series

August 3, 2025

General Mills launches Wednesday Addams-themed Betty Crocker products ahead of Netflix series

General Mills is set to capitalise on the launch of Netflix’s Wednesday Season 2 with a limited-edition line of themed products under its Betty Crocker brand, highlighting the growing trend of entertainment-led food innovations.

Cellucor launches Jolly Rancher-flavoured creatine and C4 Energy products

July 22, 2025

Cellucor launches Jolly Rancher-flavoured creatine and C4 Energy products

Cellucor has unveiled two new products developed in partnership with Jolly Rancher, introducing the nostalgic candy brand’s Green Apple and Cherry flavours to its sports nutrition lineup.

Pepsi® Launches Pepsi Prebiotic Cola

July 22, 2025

Pepsi® Launches Pepsi Prebiotic Cola

Pepsi Prebiotic Cola contains 5 grams of cane sugar, 30 calories, no artificial sweeteners, and 3 grams of prebiotic fiber, creating a lighter, functional twist on classic cola without compromising flavor.

Rewind Debuts 9-Volt Battery-Flavoured Corn Chips in the Netherlands

July 11, 2025

Rewind Debuts 9-Volt Battery-Flavoured Corn Chips in the Netherlands

New snack brand Rewind has launched an unconventional entry into the Dutch snack market — 9-volt battery-flavoured corn chips.

Coffee Mate unveils limited-edition Harry Potter-themed creamers

July 9, 2025

Coffee Mate unveils limited-edition Harry Potter-themed creamers

Coffee Mate, a leading brand in the flavoured creamer category, is set to launch two limited-edition creamers inspired by the Harry Potter franchise, targeting both flavour-seeking and themed-product consumers.

Red Bull Expands Sugar-Free Range with New Lilac Edition in the UK

June 25, 2025

Red Bull Expands Sugar-Free Range with New Lilac Edition in the UK

Red Bull Sugarfree Lilac Edition, a new grapefruit and blossom-flavoured variant developed in response to strong consumer interest in lighter, flavour-forward functional beverages.

McVitie’s Unveils Limited-Edition Raspberry & Cream Pink Digestives

June 16, 2025

McVitie’s Unveils Limited-Edition Raspberry & Cream Pink Digestives

The biscuits feature McVitie’s signature golden-baked Digestive base topped with a raspberry and cream-flavoured pink coating.

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