Described as a “refreshing and festive” twist on the brand’s signature functional beverages, Cranberry Party Pop delivers 150mg of caffeine from green tea, plus biotin, B vitamins and L-theanine

This limited-edition energy drink, featuring a bold Sour Blue Razzilla flavour, will debut on November 3, coinciding with Godzilla Day, marking a strategic move to capture the attention of both energy drink aficionados and fans of the legendary film franchise.

Red Bull Sugarfree Lilac Edition, a new grapefruit and blossom-flavoured variant developed in response to strong consumer interest in lighter, flavour-forward functional beverages.

Monster Beverage Corporation has successfully defended its $311 million legal victory against Bang Energy and its founder Jack Owoc, after the U.S. Court of Appeals for the Ninth Circuit upheld a previous trial court ruling this week.

Red Bull is expanding its portfolio of flavoured energy drinks with the launch of Summer Edition White Peach, rolling out from 2 March across multiple UK retail channels.

Red Bull has unveiled Red Bull Zero, a zero-sugar, zero-calorie version of its flagship Red Bull Original energy drink, designed to deliver the same flavour and functionality as the classic variant.

New ‘Rio Punch’ flavour joins Juice Monster range, celebrating Brazil’s vibrant fruit culture